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This web site topbox.co.za has the following in the homepage, "The Home for Ultimate Fitness, Strength and Stamina." We noticed that the webpage also stated " Topbox, is a well established venue for fitness training." It also said " Individuals or groups can train with a championship staff to meet their fitness goals. The boxers workout is said to be the most demanding workout of them all! Professional boxing training is thought to be for boxing professionals . but not any more! In this new age of fitness we are all looking for new things to excite us about working out." The header had boxing gym as the highest ranking optimized keyword. It is followed by boxing training, boxercise, and boxing exercise which isn't as ranked as highly as boxing gym.